Salvo Comunicación worked together with the National Milk Institute (Inale, for its Spanish acronym) in the development of several products: the first step was redesigning its website, which allowed us to gain an in-depth knowledge of the organization, improving some aesthetic and functional aspects of the platform. Subsequently, through editorial projects and the design of the Institute’s visual identity, we gave harmony and gravitas to their institutional image, moving to a well-organized and contemporary communication strategy.